What is the best way to sell on Amazon?

Optimize product details for search:

  • The challenge for Amazon sellers is making sure your products appear at the top of their product searches. So that it tops the search results, so it is important to determine the content of your products accurately and carefully.
  • Amazon uses your product information and details to match customer searches to your items. Therefore, it is important that you provide accurate information about an Amazon product, and as much of this information as possible.
  • This includes the product title, description, product identifiers, search terms, size, color, etc. This is how customers find your products and know they are buying the right thing.
  • Managing all your product information can be stressful. There are many things that go into organizing and improving your product descriptions. Therefore, AEG provides you with an integrated and professional management of your store and products to ensure that they reach the first search pages.

Take professional product photos

  • When buying online, it is crucial that customers can actually see what they are buying. Sellers must have several recent photos to display the items they are selling from all sides. Beautiful photos taken years ago with a cell phone will no longer be useful.
    Professional photos help build trust with your customers. They will know that you are a professional seller they can count on to deliver the products they want.
  • AEG provides professional photographers to photograph your product from all sides in the highest quality and in the finest detail to ensure your products are best visible to a potential audience.

Constantly improve your performance

  • You will not run your Amazon business yourself. If you are serious about selling large amounts of your items, you will need to monitor your performance regularly. This way, you can continually improve your efforts.
  • Pay attention to your sales (increasing and decreasing), rate of return, and seller rating. All of these things are important in determining your current position, the possibility of competition, and improving performance. We provide you with data analysis and monitoring service, as well as customer data analysis, which provides weekly reports to make a professional plan to significantly improve performance during a specified period of time.

Amazon PPC Ad Types:

Amazon Sponsored Product Ads

Sponsored Product ads are pay-per-click advertising campaigns that are the most like the general PPC ads you would run in Google or Bing. This type of ad uses keyword and product targeting to advertise specific, individual products and appear alongside other products on the search results page or in a carousel on a product detail page.

  • SPONSORED PRODUCT TARGETING
    Like other forms of online advertising, Sponsored Product ads use 3 different keyword match types to tie the keywords you bid on to a user’s search query.

KEYWORD MATCH TYPES:

Broad Match:

  • This match type allows for the most traffic and exposure. A customer’s search term must contain your keywords or synonyms for your keywords. These keywords can be anywhere in the searcher’s query, allowing for other words before, after, or in between the key phrase.
    Keyword example: beard oil
  • Search query match:

serum for beards online
Phrase Match: A customer’s search term must contain your keywords in sequence but allows for other words to appear before or after the phrase.
Keyword example: “beard comb”
Search query match: new beard comb for sale.

Exact Match:

  • A customer’s search query must exactly match your keyword in order for your ad to be shown. It is the most narrow type of keyword targeting available but also is more likely to be the most relevant to a shopper.
    Keyword example: [ oil]
    Search query match: oil
    Negative Keywords: These are words you do not want to bid or appear anywhere in the search queries that serve your ads.

Are you ready for entering your business in the
e-commerce world? Contact us for getting the efficient consultancy from our e-commerce expertise.